Company Discovery
Find public businesses, qualify them against your ICP with evidence, and turn matches into outbound prospects.
Company Discovery (/app/growth/discovery) finds public businesses by geography and business signals, researches their public evidence, scores them against your ideal customer profile (ICP) and lets you turn selected matches into governed outbound prospects.
Start a discovery run
- Give the run a name and a location (for example Campinas, SP, Brazil).
- Add search terms a person would type into Maps, such as dentist or logistics company.
- Optionally require a public website, and set a provider cost cap — a hard limit on upstream charges for the run.
- Define ICP qualification criteria: a label, a yes/no question and whether it is required to qualify.
Runs are durable jobs: they continue through retries and can be cancelled at any time to stop provider work and limit cost.
Review results
- Each candidate shows its qualification summary and criterion-level evidence. Criteria are evaluated only from captured provider or website evidence; missing proof stays unknown, never false.
- Filter to included companies, and requalify a candidate with fresh public research.
Create an outbound prospect
Choose a candidate and an outbound campaign and audience, then confirm. Blocchi reconciles it with an existing Revenue organization (or creates one) and enrolls it in outbound. Communication eligibility stays off until it is established separately.
Identity boundary
Discovery candidates remain external evidence. Starting a run never creates CRM accounts, mastered identities, contacts or communications. Google Maps is a discovery source, not your system of record.
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