Paid media

Paid media (/app/growth/paid-media) brings Google Ads and Meta Ads into the same Growth workspace: provider accounts, campaign mappings, performance evidence, conversion feedback, policy and a history of governed actions.

What you can do

• Connect provider accounts and see their health.
• Map provider campaigns to Blocchi growth campaigns so spend and results are read in commercial context.
• Review performance and ask Blocchi to explain it using the evidence behind the numbers.
• Check conversion feedback health — whether commercial outcomes are flowing back to the ad platforms.
• Propose changes such as pausing a campaign or changing a budget. Blocchi shows a preview first; execution follows the workspace policy and may require approval.
• Audit every executed action in the action history.

Good to know

• Blocchi does not spend money on its own. Budget and status changes are proposals until an authorized person confirms them within policy.
• Attribution follows the same rules as Growth campaigns: observed association, not claimed lift.

Related

• Growth campaigns
• Human work